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How Shopping Trolleys and Basket Qualities Affect a Supermarket’s Overall Impression

June 27, 2018

Because the supermarket industry is very competitive, making a positive impression on shoppers is paramount to a store’s overall impression. Other than the overall appearance of the physical structure and the surrounding premises, it is the quality of the shopping trolleys and baskets that affect customers’ impression about a supermarket the most.

For this reason, supermarkets upgrade their shopping trolleys and baskets whenever possible, to offer qualities that will influence their customers’ shopping experience in a positive way. Supermarkets also dedicate much time and effort in not only maintaining the condition of their shopping trolley fleets, but also the condition of their shopping baskets too.

A Supermarket's Overall Impression is Influenced by Shopping Trolleys and Basket Qualities

There are many types of shopping trolleys available today, trolleys that are ideal for different sizes and types of stores. Depending on the needs of a supermarket’s shoppers, choosing the right types of shopping trolleys and baskets for them to use is paramount in creating a positive overall impression.

Here are some of the types of available shopping trolleys for supermarkets and their qualities:

Standard large and medium shopping trolleys (212-149 litre)

  • Designed for medium to large supermarkets
  • Available handles, seats and bumpers in various colours
  • Store logo can be embossed on handles
  • Includes child restraint and can accommodate baby capsules

Small shopping trolley with undercarriage (90 litre)

  • Designed for small to medium size stores
  • Available handles, seats and bumpers in various colours
  • Store logo can be embossed on handles
  • Child restraint

Small twin basket convenience trolley

  • Designed for all sizes of stores
  • Ideal for single shoppers
  • Store logo can be embossed on handles
  • Accommodates most standard shopping baskets

Specialised wheelchair trolley

  • Allows a wheelchair to lock into the trolley
  • Easy to use
  • Ideal for all supermarkets

Kids Noddy trolley

  • Designed to keep toddlers and small kids entertained while parents shop
  • Fun to use
  • Includes 50 litre basket and a plastic ride in cart
  • Adds to the shopping experience of families

Small kids trolley

  • Designed to keep small kids entertained while parents shop
  • Fun to use
  • 26 litre basket capacity
  • Includes a flag pole and flag to easily locate the trolley

If you want to make a positive overall impression for your supermarket, then choosing the right shopping trolleys with the qualities that benefit your customers is the way to do it, and SOS Retail Sales can help. We supply a wide variety of new shopping trolleys and equipment for supermarkets, as well as onsite trolley maintenance and repair services.

Head Office VIC

SOS Retail Sales
16 Brett Drive, Carrum Downs Vic 3201
Ph: 1300 131 383
Fax: 03 9775 0733

NSW Office

SOS Maintenance Services Pty Ltd
1/6 Smoothy Place, Arndell Park NSW 2148
Ph: 1300 131 383

Email: [email protected]

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